Bulls, Welcome to Back!

There’s a product in your (or not) golf bag right now that costs less than a Gatorade to manufacture — and it’s quietly flipping for $25+ a pop on TikTok.

Today’s playbook is about maximizing margin through design.

No tech. No coaching. No retail partners. Just a $1.20 microfiber towel, a clean logo, and AI-generated art.

🔥 Today’s Launch Kit: The Golf Towel Drop

We’re breaking down:

🧠 A $5B accessories market most DTC brands are sleeping on
🎨 How to turn viral designs into product in under 24 hours
🏭 A 5-star Chinese factory shipping to the U.S. in under 3 weeks
📈 Full pricing and margin breakdown — including upsells
📦 How to animate your designs and dominate TikTok’s golf scene

And, my FREE AI PRODUCT ANIMATION AND DESIGN STACK

Let’s get it.

🧠 Reminder: Market Overview (below) is FREE for all subscribers

But the full playbook — including the supplier name, price sheet, factory perks, and how to execute the launch — is for Launch Kit Community members only.

That said, you can view the full version today, free, with a trial.

Table of Contents

• Par 3 | 🎯 $5B Golf Accessory Market

• Par 3 | 🏭 Factory Details

• Par 3 | 📈 Launch Strategy + Financials + AI Tools

• 👨🏻‍⚖️ Disclaimer

Enjoy.

Par 3 - Market Overview

Golf Accessories Are the DTC Opportunity No One's Talking About

🧠 Market Overview: Where the Smart Margin Lives

Microfiber golf towels are more than an afterthought — they’re a high-margin accessory hiding in plain sight inside a $5B+ global golf accessories market.

And almost no creator-led DTC brands have touched them.

Here’s what you need to know:

Source: Verified Market Research, 2024
CAGR (2024–2030): 2.20%

Why This Matters

Microfiber golf towels sit at the intersection of:

🎯 Low Cost + High Perceived Value
Towels cost ~$1.20 to land with full customization. Sell for $25–30 with margins that rival software.

📸 Extremely Visual
Design-led towels (think Tiger, Augusta, pop culture memes) look incredible in video, making them ideal for TikTok, Shorts, and IG Reels.

🛠 Easy Manufacturing
No sizing. No batteries. No returns. Just sublimated designs, clips, and colors.

💼 No Category Leader
There’s no "Nike of golf towels." TravisMathew and Titleist dominate apparel and gear — but not towels. There’s white space for a design-first brand.

🥊 What About the Big Golf Brands?

Sure, Callaway and TaylorMade sell towels — but they treat them like merch, not product.

🧱 1. Legacy Brands = Utility, Not Identity
Most towels on the market are basic black/white with logos. There’s no style, no culture, no storytelling.

🔑 Opportunity: Own the “fashion-meets-function” golf lane. A towel that makes your bag look cooler than your swing.

💰 2. Price Elasticity Is Wild
$1.20 to make. $25 to sell. Some niche brands are charging $35–40 for limited edition runs.

This is just insane:

🔑 Opportunity: Drop culture meets country club. Turn towels into collectibles.

🎯 3. Zero Social Strategy
Big brands focus on TV ads and pro endorsements. They’re not native to TikTok, reels, or creator-led virality.

🔑 Opportunity: Go short-form-first. Animate your designs. Drop weekly releases. Make towels feel like sneaker drops.

👨‍👩‍👧 4. Serve the “In-Between” Golfer
The average golfer is under 40, watches memes on IG, and doesn’t want to wear a polo from 2007.

🔑 Opportunity: Build a lifestyle-first towel brand for players who love the game and the look.

@americanguy2024

Zyn golf towel!! 🐝🐝⛳️#golf #golftok #magneticgolftowel #zyn #zynygang #zyns

TL;DR: Own the Lane by Being the Coolest Towel Brand on the Course

This isn’t a towel.

It’s a fashion product disguised as a training aid — and you can start it with an iPad, a design file, and a PO of 200.

We're building the most valuable ownership community in sports. To keep it focused and high-signal, it's $8.99/month (2 cups of coffee). If you're here, I'm making sure you're serious about building.

Already a paying subscriber? Sign In.

A subscription gets you:

• • Unlimited, high-margin playbooks like this
• • Supplier contacts, product margins, and brand blueprints
• • Real-time access to the best ownership opportunities and ideas in sports
• • Priority access to the Slack Investor/Founder Community